Vision A world in which everyone maximizes their unique strengths and pays them forward daily.
Purpose I help enterprising professionals achieve the American dream by showing them how to capitalize on their authentic brand.
Values
Family
Health
Authenticity
Excellence
Achievement
Independence
Integrity
Creativity
Humor
Brand Attributes
Creative
Entrepreneurial
Insightful
Genuine
Visionary
Intellectual
Confident
Humorous
Brand Skills
Creating
Designing
Visioning
Communicating
Collaborating
Building Relationships
Problem-solving
Analyzing Opportunities
Coaching
Interests
Personal Development
Personal Branding
Corporate Branding
Real Estate Development
Architecture
Family Cabins
Family Legacy
Photography
Publishing
Scott Kuehl(pronounced KEEL)
Brand Strategist for the Enterprising American
Scott
Kuehl is Founder and President of BrandResolve, a brand
consultancy.
Scott is a sought-after personal and corporate brand strategist for
enterprising professionals who strive to achieve the American dream.
He guides his clients to capitalize on their authentic brand by uncovering and communicating their unique promise of value.
Leveraging
his genuine demeanor and entrepreneurial passion, Scott provides valuable creative insight to those high-potential stars who have earned their stripes, yet resolve to take their reputation, compensation and self-actualization to a higher level.
My business is managing perception. My service is bringing creative insight. My passion is communicating authenticity.
- Scott Kuehl
Branding Expertise from Main Street to Wall Street
An
award-winning expert on brand strategy, Scott invested the
first twenty years of his career in building unique, memorable and
compelling brands for America's rising enterprises. Now he leverages
this knowledge, process and expertise to do the same for America's
rising entrepreneurs.
Throughout his prolific career, Scott has
influenced the success of over 100 top-tier brands. From Main Street to
Wall Street, his consulting experience includes advising savvy
executives at start-ups, Fortune 50, non-profit, consumer and
business-to-business companies. Scott's consulting services have helped
grow some of America's best-kept secrets as well as its most-recognized
brands including 3M, Best Buy, Ceridian, Fair Isaac, Honeywell,
National Car Rental, Supervalu and Target.
Entrepreneurial Excellence: All-American Honors in Branding Leadership
Scott founded the
Midwest's premier business-to-business branding and marcom agency,
Schermer Kuehl. He was president and executive creative director for
over ten years when he sold the Top 25 company which was ranked on The
Business Journal's Book of Lists.
Scott's branding work and insights have been profiled in numerous publications including The Wall Street Journal, Marketing Profs, Creativity, Corporate Identity, HOW, PRINT and Graphic Design: USA.
He has won over 80 regional, national and international awards for
creative excellence and brand communications effectiveness. Honors
include recognition from the American Business Communicators, the
American Graphic Design Awards, the International Association of
Business Communicators, the League of American Communications
Professionals, the National Association of Investors Corporation and
the Public Relations Society of America.
Stars and Stripes: A History of Solid Branding Credentials
Scott holds a Bachelor of Fine Arts
degree and graduated Magna Cum Laude from Minnesota State University,
Mankato. He is the recipient of the Minnesota State University
Distinguished Young Alumni Award. A trusted leader in the branding
community, Scott is a member of the American Institute of
Graphic Arts, the Minnesota AIGA Business Leaders Forum and the Brainerd Lakes Chamber of Commerce. Scott is also a Reach
Certified Personal Branding Strategist.
Following the Dream via Americana Living
Outside
of work, Scott enjoys spending time with his wife and three children.
He is an avid reader and lover of the printed page. His interests
include: personal development, real estate development, architecture,
family cabins, family legacy, photography and publishing. Scott is author of the blog An Even Keel, which features thoughts on creating life balance and professional success by living your authentic personal brand.
As an
entrepreneur, former ad agency executive, husband and father, Scott can
empathize with his enterprising clients through his own experience of
following his American dream. Upon selling his
Minneapolis agency, he relocated to his family cabin near scenic
Brainerd, Minnesota, in the Land of 10,000 Lakes. He and his family
enjoy the independence, opportunities and scenery that quaint Americana
living provides. His community's school colors are red, white and blue,
and their mascot is called -- what else? -- The Patriots.
BrandResolve, LLC :: Scott Kuehl :: Brand Strategy & Consulting for the Enterprising American
